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Capital for Media & Entertainment Businesses
Working capital, content funding and equipment finance for production houses, studios, agencies and events companies.
How We Serve the Media & Entertainment Sector
Media businesses fund creation before monetisation: production costs paid over months, broadcaster and brand payments arriving 60–120 days after delivery, and equipment cycles that turn over faster than depreciation schedules.
LOANYARD CAPITAL structures production working capital, discounting of receivables from broadcasters, OTT platforms and brands, and equipment finance for cameras, post-production and studio infrastructure.
Funding Challenges We Solve
Funding Solutions for Media & Entertainment
Case Study
Ad-film production house, Mumbai
₹2.5 Crore production working capital
The Challenge
A production house shooting for major FMCG brands paid crews and vendors at wrap while agencies settled invoices in 90+ days — capping how many projects it could run in parallel.
Our Solution
We arranged invoice discounting against approved agency/brand invoices at 80% advance plus a ₹75 Lakh unsecured flexi line for pre-production costs, both priced on the strength of the client roster.
Business Impact
- Parallel production capacity doubled
- Vendor payments accelerated, improving crew terms
- Revenue up 65% in the following year